Your case studies are boring everyone

Hey,

Case study I read yesterday:

"Client saw 150% increase in website traffic and 45% improvement in conversion rates over 6 months."

Sounds impressive, right?

But also sounds made up.

The Mistake:

Only sharing numbers without story.

Why It Loses Credibility:

Numbers without context feel fake No emotional connection Could be about anyone

The Fix:

Tell the story:

"Restaurant owner was losing customers to delivery apps. Here's how we helped him fight back..."

Then share the numbers.

Takes one minute to add story context.

Believable instead of suspicious results.

Talk soon, Laura